About Us

Posted by Gonzalo Zulueta on

Zulueta Apparel is a luxurious yet versatile streetwear and bikini brand based in Miami, FL. Gonzalo Zulueta, the CEO and Founder. In just 4 years Gonzalo has positioned the brand in Miami Fashion Week, Miami Swim Week and New York Fashion Week's hottest shows making multiple headlines. One of the keys behind the success of Zulueta Apparel is the company's ability to cater to many international companies such as Nikki Beach. Zulueta not only produces their own clothing, they also manufacture for international companies, international tennis academies, school uniforms, local soccer clubs and night clubs. 

Gonzalo Zulueta, has been researching the industry's hottest trends is very rapidly introducing them to the world, implementing his own perspective. Mr. Zulueta, has travelled to over 27 countries incorporates an element of each experience from each country bringing them to life through his clothing. Zulueta's logo is represented by a triangle with a Blue Eye representing the eye of God. Gonzalo got this inspiration from his trip to Egypt back in 2017 when he visited the Pyramids of Giza. Triangles signify strength, balance, good energy and divine power. Gonzalo incorporated the "Eye of God" because he believes it doesn't matter what religion, ethnicity, orientation or culture one comes from, we are all perfectly equal and loved by a high being. 

Gonzalo Zulueta is Spanish American born and raised in Miami, FL. His family emigrated to the United States of America from Spain. Gonzalo has lived in many metropolitan cities such as Los Angeles, Mexico City and Miami where he has exponentially built a strong network with professionals in the industry. While he lived in Los Angeles to pursue his acting career, he attended FIDM (Fashion Institute of Design and Merchandising) with his Right Hand Designer and best friend Crista Negrete. Here he learned basic skill of Fashion Merchandising and Negrete helped him bring his vision to life with great advising. After leaving Los Angeles he moved back to Miami to finish his Bachelors Degree in Organizational Communication and Marketing at Florida International University. Zulueta also lived in Mexico City for some time which also inspired his triangle themed logo due to the Aztec Pyramids and culture.

Gonzalo is constantly finding ways to bring innovative designs to his store front and is determined to globalize his brand. He is a big believer of philanthropic work and his dream is to open centers for children in Africa and Asia. He believes that with the help of his consumers and through his art and entrepreneurial skills he can truly make a difference in the world.